I recently received a referral from an out of state Realtor. When she first mentioned the referral, I'm thinking "GREAT!" Then she mentioned the area, and I was like, well, I don't really work all the way over there. That's quite a drive, around 45 minutes to an hour away in good traffic. Over an hour during rush hour or any bad traffic. She mentioned the price range and asked if I would make an exception because of the price range. I agreed.
I spoke with the referral. Turns out the situation was a little different than what the agent had described, but I still decided to work with her. She does have a house to sell where she is, but she said she would entertain two mortgages. I asked her if she would speak with one of my mortgage people to ensure proper education and information on what it takes to have two mortgages. She readily agreed. I passed her his information, and I also gave the mortgage person her information as well, with her permission.
Over the past month or so, she never once contacted the mortgage guy. He left her several messages via phone and email, and nothing. I then received a call yesterday saying she wants an apartment until her house sells. I directed her to a great site online that will help her with an apartment, and show details of floorplans and is great for out of area apartment seekers. I don't do apartments, I do residential real estate. That's what apartment locators are for and there's about 2 apt locator companies on every street corner out here. Very competetive.
I get a call from the referring agent late last night saying that the referral thought I was rude by referring her to a website for apartments when that's not what she wanted. What? She specifically said apartment. The agent further explained she wanted a rental house up to $2500 a month. $2500 a month in the DFW area?? She might as well buy a house and have the double mortgage! I told her exactly how to find the good deals for rentals in our area, which is Craigslist.
The agent apologizes for the miscommunication. However, the agent must not have called the referral back to explain things because I woke up this morning with a rude email from the referral about how she couldn't believe I would direct her to apartments when she wanted houses, and blah blah blah...
I responded back saying that maybe our personalities aren't a match and good luck with her move.
What would you have done? Would you have continued to jump through hoops to please someone who can't be pleased just because it was a referral, and an above average price range? I used to do that, because I know referrals are the blood line of our business, but I also know that I don't need to work with people that don't make an effort to work well with me.
Again, what would you have done?