Watching the Olympics makes you think... these people set goals for every 4 years. Every 4 years, their end goal is to make it onto the Olympic Team.
I understand long term goals are good, but I'm more of a short term goal type of person. Each December, I sit down and analyze my goals for the coming year. I keep a running spreadsheet of my anticipated number of transaction with the anticipated price point and come up with an anticipated volume sold goal.
Last year, in 2011, I had my highest volume selling year ever. I sold over $4.4M with 16 transactions. Some of you might look at that number and think that's low, but you're out there selling million dollar homes. In my neck of the woods, $4.4M is A LOT!! That's an average of $275k a transaction. (For perspective, the year I sold 28 transactions, I only sold $3.75M in sales volume.)
When I sat down and did my 2012 goals, I knew there was an uptick that was happening, but I also knew I was already working with some lower priced clients, so I didn't make a huge jump in volume. My goals for 2012 were to hit $4.6M and 18 transactions.
As of the first week of August 2012, I had already bypassed $5.1M in sales volume with 20 transactions!! I couldn't believe it!! Not only did I pass my goal, but I swooshed passed it with almost 5 months left in the year. My average sales price is a mere $256k, lowered from last year, but I already anticipated that.
I don't like to change my goals mid-year as I see nothing wrong with surpassing goals, but I will make a secondary goal. I would love to end the year at $6M. How will I do that? I have already positioned myself with a couple of new systems to generate more buyers and sellers, not just "leads", and we'll see how the rest of the year shapes up...
or maybe I'll take a 4 month vacation... I'm excited to see how the year ends!
**Are You Packed Yet?**
Austin TX Real Estate and the surrounding areas of Lakeway, Bee Cave, West Lake Hills, CedarPark, Round Rock, Spicewood, Circle-C, Steiner Ranch, and everywhere in between... Hill Country Austin TX Real Estate and beyond. Whether you're buying or selling an Austin home, I'll be with you every step of the way.
** Multi-Million Dollar Producer Year after Year **
** Platinum Top 50 Finalist 2011 out of almost 9000 agents in Austin TX**
** Five-Star Professional 2011 & 2012 **
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Copyright© 2012 By Donna Harris, All Rights Reserved. You may re-blog with links back to this post.
* Real Estate Goals Are Like Olympic Goals - One Day at a Time * was first published on donnahomesblog.com.